revisions

1. an all encompassing, fully enveloping, completly overwhelming obsession.

2. "Passion is a positive obsession. Obsession is a negative passion" Passion gets you through a hard time obsession is the milk that soaks your ceral soggy. Passion is fuel for your car Obsession is fuel for addiction.

revised audience persona.JAy Foster i a 65-year old man, a successful psychologist he has owned his own practice for over 30 years now. He works with all types of patients under 30 and thier families. He drives a black convertible. His home life is simple he has three kids all of whom live in the same state but no in the same town, they all have families of thier own and visit often.  His wife Jane is retired and volunteers in town at the local schools helping to tutor and work on homework with them.  Jay's office looks more like a living room then and office.  The walls are faded orange.  The set up is a couple of fabric couches arranged around a knee high table.  Around his office you can see a lot of homemade crafts, artwork, and ceramic sculptures.  His desk is a deep mahogany medium sized set in the corner, it doesn't intrude of the patients personal space.  There is a full wall of books from Dr. Suess to the medical works of his colleagues. 

revised to suggest:

-the void only found inside a prison cell

-the feeling of attachment as soon as you see a pulpy

-the need to help, like the children of Africa commercials

-the mysteriousness of an empty spooky town.